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Why Giclée Printing Makes All the Difference at The Postereo

Why Giclée Printing Makes All the Difference at The Postereo

Eleni Lipani Diaz

At The Postereo, we believe that great art deserves an equally great presentation. That's why we use giclée printing—a method trusted by museums and galleries around the world—to create every single art print we sell. But what exactly is giclée printing, and why should it matter to you as a collector or shopper? Let’s take a journey behind the scenes. A Museum-Quality Process, in Every Print Giclée is a French word meaning "to spray"—referring to how these prints are made. Instead of mass-market offset printing, giclée uses ultra-precise inkjet technology to spray archival pigment inks onto fine art paper or canvas. This isn't just printing—it's art reproduction at the highest standard. When you choose a giclée print from The Postereo, you're getting: Rich, deep color with subtle gradients and textures Fade-resistant quality that lasts 100+ years with proper care True-to-original detail that captures brushstrokes and nuance Luxury paper stock that feels as premium as it looks Why It Matters: A Story of Two Prints Imagine walking into a gallery. On one side is a bold, vibrant print that seems to glow from within. The details are crisp, the paper feels thick and elegant, and the colors—oh, the colors—are exactly what the artist intended. Now look at the other print: it’s flatter, a bit duller, printed on thinner stock. It looks...fine. But it doesn't feel special. That first print? That’s a giclée.The second one? Probably a cheaper, bulk method. At The Postereo, we choose the first—every time. Because art is more than decoration. It’s an experience. The Postereo Promise: Not Just Prints—Heirlooms Our artists pour their soul into their work, and we owe it to them—and to you—to honor that integrity. Giclée printing lets us preserve their vision in every vivid detail. Whether you're buying your first print or building a curated wall collection, you can trust that what you're getting is museum-quality—a piece meant to last, and meant to be loved. When you shop at The Postereo, you're not just getting a poster.You're investing in a fine art print, crafted to stand the test of time. Your Wall Deserves More Than Just a Print Choose art that feels alive. Choose a print that lasts. Choose giclée. Choose The Postereo.

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Tips & Inspo

Renter-friendly: How to Hang Posters Without Damaging Your Walls

Renter-friendly: How to Hang Posters Without Damaging Your Walls

No nails. No stress. All the style. Living in a rental doesn’t mean you have to settle for blank, boring walls. At The Postereo Shop, we believe your space should reflect you—even if you can't swing a hammer. The good news? There are plenty of clever, damage-free ways to hang posters that won't threaten your security deposit. Let’s get into the smartest, easiest, and most renter-approved ways to showcase your art without a single nail. 1. Command Strips: The MVP of Wall-Safe Hanging Command strips are practically magic for renters. These adhesive tabs can hold surprising weight, come in various sizes, and—most importantly—come off cleanly. Best for: Framed posters, canvas prints, or foam board mountsTip: Follow the instructions exactly (yes, even the part about cleaning the wall). And let the strips sit for an hour before hanging. 💡 Poster Hack: Use Command Poster Strips for unframed prints—they’re thinner and easier to hide. 2. Poster Hangers: Modern, Minimal, No Nails Required Wooden poster hangers are stylish and super renter-friendly. They sandwich the top and bottom of your poster with magnets or clamps and hang from a string or hook. Best for: Art prints, vintage posters, or mapsTip: Some hangers come with adhesive wall hooks—no drilling required! ✨ Looks high-end, feels low effort. 3. Washi Tape: Artsy, Fun, and Surprisingly Effective Washi tape is a decorative Japanese paper tape that’s gentle on walls and great for lightweight prints. Plus, it comes in endless colors and patterns. Best for: Small prints, photo collages, or gallery walls with flairTip: Use it to frame your posters for a DIY design boost. Avoid masking tape, duct tape, or painter’s tape long-term. They can curl, peel, or leave residue. If you must tape, opt for archival or washi tape for the safest results. 💡Try this: Make geometric patterns or corners for a more intentional look. 4. Grid Panels or Pegboards: Your Modular Best Friend No need to touch the walls at all—lean a wire grid or pegboard against the wall and clip your posters to it. Instant industrial-chic vibes. Best for: Studios, dorms, or anyone who changes their art oftenTip: Use binder clips, mini clothespins, or S-hooks for flexible display options. 💡 Bonus: You can add plants, lights, or other decor to your grid. 5. Standing Frames and Ledges: Skip the Wall Entirely Sometimes the best solution is... not hanging anything. Lean large posters on the floor, or use picture ledges to layer multiple pieces. Best for: Oversized prints or curated "art shelf" setupsTip: Mix in books, candles, or plants for that effortlessly styled look. 💡 Low commitment, high aesthetic payoff. Shop Smarter with The Postereo We know renters have different needs. That’s why many of our prints are available in lightweight or frame-ready formats—and we’re happy to recommend hanging options that fit your space and style.

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Color Psychology in Art: How to Pick Art Prints That Set the Right Mood

Color Psychology in Art: How to Pick Art Prints That Set the Right Mood

Welcome to The Postereo Shop – your go-to destination for curated art prints that do more than just decorate. They speak. One of the most powerful elements of visual art isn’t just the subject or the brushstrokes—it’s color. Whether you’re looking to create a calm corner, a lively workspace, or a cozy bedroom, understanding color psychology can help you pick prints that truly resonate with your space and your spirit. Let’s dive into how color influences mood and how you can use this to select the perfect art for every room. Blue: Calm, Clarity, and Focus Mood: Peaceful, introspective, stable Perfect for: Bedrooms, meditation spaces, home offices Blue tones bring a sense of serenity. A misty seascape or an abstract in cool navy can calm the mind and encourage focus. If you’re creating a space for unwinding or deep thinking, blue-themed prints are your best friend. Red: Energy, Passion, and Power Mood: Bold, exciting, intense Perfect for: Dining areas, creative studios, social zones Red grabs attention. It stimulates the senses and sparks action, making it perfect for areas where energy is welcome. Think of expressive, modern art or dynamic compositions with splashes of crimson or burgundy. Pink: Compassion, Playfulness, and Comfort Mood: Soft, nurturing, romantic Perfect for: Bedrooms, nurseries, creative spaces Pink evokes warmth and tenderness. From blush to bold magenta, pink art prints can make a space feel more welcoming and emotionally open. Lighter pinks add a touch of calm and care, while deeper shades energize with a youthful, fun vibe. Purple: Creativity, Mystery, and Luxury Mood: Imaginative, introspective, regal Perfect for: Studios, reading rooms, sophisticated interiors Purple has long been associated with depth and elegance. It inspires creativity and introspection, especially in deeper hues like plum and indigo. Lighter lavender tones bring a soothing, dreamlike atmosphere, ideal for rest and reflection. Green: Balance, Renewal, and Freshness Mood: Restorative, refreshing, earthy Perfect for: Living rooms, reading nooks, kitchens Green brings the outside in. It evokes nature, growth, and renewal. Art prints featuring lush forests, botanical elements, or abstract greens foster a grounded, healthy environment. Yellow: Happiness, Optimism, and Warmth Mood: Cheerful, sunny, welcoming Perfect for: Entryways, kitchens, playrooms Yellow is a mood-lifter. From soft pastel to bold mustard, it can brighten up a space and energize your morning routine. It's ideal for welcoming guests or inspiring creative play. Neutrals & Monochromes: Sophistication and Simplicity Mood: Elegant, timeless, minimal Perfect for: Hallways, modern interiors, professional settings Neutrals like black, white, gray, and beige create space for reflection and subtlety. Monochrome prints are endlessly versatile and often enhance other colors in your decor. Tip: Let the Room Decide Ask yourself: How do I want to feel in this room? What activities happen here? Do I want the art to stand out or blend in? Once you’ve nailed the mood, use color as your compass. At The Postereo, we handpick prints not just for beauty, but for the mood they create. Browse our collection by color themes or mood tags, and find pieces that don’t just look good—they feel right.

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How to Frame Your Art Prints Like a Pro (Without Losing Your Mind)

How to Frame Your Art Prints Like a Pro (Without Losing Your Mind)

So you’ve just found the perfect art print on The Postereo—congrats! Now it’s time to give it the frame it deserves. Whether you’re dressing up your walls or gifting some serious art love, this guide will walk you through framing any of our prints like a total interior-design boss. Let’s dive in! Step 1: Know Your Print Size At The Postereo, our prints come in 10 handy sizes (metric and inches included). Matching your print to the right frame size is key — nobody wants to squeeze an A3 print into a US Letter frame (trust me, I’ve been there!). Print Size In Inches (approx.) A4 8.3 × 11.7" A3 11.7 × 16.5" A2 16.5 × 23.4" A1 23.4 × 33.1" 30 × 40 cm 11.8 × 15.7" 40 × 50 cm 15.7 × 19.7" 50 × 50 cm 19.7 × 19.7" 50 × 70 cm 19.7 × 27.6" 70 × 70 cm 27.6 × 27.6" 70 × 100 cm 27.6 × 39.4" Step 2: Pick a Framing Style Now imagine your art in one of two ways: Exact Fit Frame: Print fits edge to edge for a clean, modern look. Frame with Mat: Print sits inside a bigger frame with a border (mat) for a gallery vibe.  Tip: Bold, colorful prints look great frameless. Soft or detailed prints shine with a mat. Step 3: Match Print to Frame (No Math Needed) No guesswork here! Check this easy cheat sheet for frame sizes that match your print perfectly, mat included. Print Size Exact Frame Size Frame with Mat Option A4 21 × 30 cm 30 × 40 cm (A4 mat) A3 30 × 42 cm 40 × 50 cm (A3 mat) A2 42 × 60 cm 50 × 70 cm (A2 mat) A1 60 × 85 cm 70 × 100 cm (A1 mat) 30 × 40 cm 30 × 40 cm 40 × 50 cm (30×40 mat) 40 × 50 cm 40 × 50 cm 50 × 70 cm (40×50 mat) 50 × 50 cm 50 × 50 cm 70 × 70 cm (50×50 mat) 50 × 70 cm 50 × 70 cm 60 × 80 or 70 × 100 cm 70 × 70 cm 70 × 70 cm 90 × 90 cm 70 × 100 cm 70 × 100 cm Custom (or gallery frame) Feeling overwhelmed? Don’t. Most frames are available at IKEA or your local art shop will match these exactly. And many include a mat already! Step 4: How to Frame Your Art in 5 Easy Steps Clear Your Space Lay your print on a clean, flat surface. Use a soft cloth or towel to protect it. No dust, no stress. Open the Frame Carefully take out the backing and glass (or acrylic). Handle everything with clean hands. Place the Print If you're using a mat, center your print behind the mat and lightly secure it with acid-free tape or photo corners. No mat? Just slide the print directly into the frame. Put the Frame Back Together Clean the inside of the glass, pop everything into place, and close the frame securely. Get ready to hang! Step 5: How to Hang a Frame Perfectly Every Time Hanging your framed art is the final step—and where many get stuck. Here’s a quick, foolproof guide: Tools You’ll Need: Hammer or drill (depending on your wall type) Wall hooks, nails, or screws Measuring tape Level (or a level app on your phone) Pencil How to Hang: Find the right spot. Hold the frame at eye level and pick your favorite wall space. Mark the spot. Lightly mark where the hook or nail will go with your pencil. Measure & level. Use your tape measure and level to make sure the frame will hang straight. Install the hook or nail. For drywall, use wall anchors if needed. Brick or plaster may need special anchors. Hang and adjust. Place your frame on the hook and nudge until it’s perfect. Bonus Tips for The Postereo Collectors Stick to matching frame materials (black for monochrome, warm wood for cozy prints). Mix frame shapes for a gallery wall vibe. Go big for impact with large prints. Protect valuable prints with UV glass and acid-free mats. Framing and hanging your art doesn’t have to be stressful—think of it as the final brushstroke on your masterpiece. Take your time, enjoy the process, and watch your walls come alive. Got questions or framing stories? Drop them in the comments below or tag us with your framed Postereo prints!

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